0→1 Music Distribution Platform for Independent Artists

Role

Led project(UI/UX)

Industry

Entertainment

Team

LINE Music
2 PMs, 3 Engineers

Timeline

Sep 2020 - Sep 2021

Overview

Soundally is music distribution service helping musicians to roll out their music worldwide and making it easier to check their stats as they release music. Musicians are able to deliver their music to a number of major music services through Soundally with commission-free. Soundally also guarantees that musicians keep 100% of rights while boosting their independent career.

Soundally supports artists' works within the LINE platform, which guarantees that musicians keep 100% of their rights while boosting their independent careers.

Background

Indie artist uploading music via LINE MUSIC skyrocketed by 530%

In Japan, there were very few digital platforms for music distribution services. A certain service was exclusively used and well-known to artists, leaving little competition in the market. Soundally saw an opportunity to become a leading service in the music distribution business while also promoting musical events and supporting artists' works within the LINE platform. With these goals in mind, Soundally set out to create a unique and innovative service that would meet the needs of both artists and music fans in Japan.

Goal

Making music available to the public through new platforms and channel

The service is aiming for providing music distribution service to everyone who wants to show their music to the public across the world and also manage their outcome. With our easy-to-use design, everyone whoever they are should enjoy the service.

Iteration

Iterative design refinement to align with brand identity and ensure easy to use layout

Each iteration involved refining and adjusting elements to create a cohesive and visually appealing design that resonates with the established brand identity. Simultaneously, I focused on optimizing the layout for user-friendliness, considering ease of navigation and comprehension. This iterative approach allowed for continuous improvement, addressing any inconsistencies and refining the design.

Landing Page

Crafting a user-engaging landing page to start a service

The landing page is the very first page that users get to know about the service, which means it should provide essential information about the service for users to have enough understanding of the service. It is designed for users to navigate and understand the service easily with its own brand identity.

Dashboard

Dashboard enabling to browse the data at a glance

This is the main page of this service, which presents the results and analytics of rolled-out products. With this page, users are able to keep track of their records all at once.

Responsive Experience

Keep consistency with integrated experience on mobile

I made sure to keep a consistent look and feel with the Mobile Ul in order to provide the same user experience as the PC environment. With this consistent UI/UX, users can easily navigate the service without confusion.